Off -Page SEO Optimization Strategies, Techniques and Tips
SEO (search engine optimization) is basically divided into two parts, I.e. on-page optimization and off-page optimization while already we have discussed in the preview post about on-page optimization.
Off-Page SEO (search engine optimization) refers to all the things that you can do directly off for your website to improve the keywords ranking in organic search result for your website, such as social bookmarking, social networking, article submission, blog marketing, image sharing slide sharing etc. We have mentioned below some important off page work activities through which you can generate quality baclinks for your website.
Off-Page Search Engine Optimization
1. Social Bookmarking
Social bookmarking is a one of the important and good way to bookmark important web pages online to read them anywhere if we are connected with the internet device.
Social bookmarking is not a tuff job, just collect a list of social bookmarking sites and follow mentioned below steps.
Here I am taking an example of a popular social bookmarking site i.e. delicious.com.
- - Go to www.delicious.com
- - Create an account or also you can login with your Facebook, Twitter or Google+ account.
- - Now click on “add link” in the right bar navigation
- - Now fill a simple form i.e. webpage url, title, tags and short description about your page and after that click on save link to complete your bookmarking
2. SMO (Social Media Promotion)
Social media promotion is one the best and successful strategies through which you can increase your website popularity and awareness of brand, product or event.
SMO is same like as social bookmarking but SMO activities are more effective than social bookmarking. Use can use popular social media sites list such as Facebook, Twitter, linkedin, Google+, pinterest.com etc.
3. Blogging sites
Blogging is one of the most popular ways to promote your website online. Write unique and good quality blog content for your website and post on Blog (Web 2.0) sites i.e. Blogger.com, Wordpress.com, weebly.com etc. You can use this Blog or Web 2.0 sites list.
With the help of blogging activities you can get high quality backlinks for your website to drive organic search traffic.
4. Article Submission (Article Directories)
Article marketing is used to promote the authors expertise of their products or services online through article directories. You can get high quality and do-follow backlinks for your website through article marketing strategies.
Write high quality, unique and content as per your market product or services and post them to popular article sites like ezinearticles.com, ezinemark.com, articlesbase.com, articlesnatch.com, sooperarticles.com etc. You can use this article directory sites list.
Basic requirements before writing article content:-
- Content should be unique and related to products/services
- Content length should between 400-500 words approx
- Do not stuff more keywords within article content
- Keyword density should be approx 2-3% within the content
5. Press Release Promotion
If you a business provider and then you can do also PR (Press release) submission for your website in popular press release sites such as prlog.org, pr.com, free-press-release.com, pressbox.co.uk etc.
6. Classified Submission
You can do also classified submission via classified directories to advertise your products free. Try popular classified submission sites list such as OLX, Quikr, Locanto, Craigslist etc.
7. Slide Document Sharing
You can share your website documents like presentation, business documents, slides, information brochures etc via slide document sharing sites. This is a helpful activity to increase your website popularity.
8. Photo Sharing, Image Sharing
If you have used any own photos or images related to product/service on your site, and then you can share images via popular photo sharing websites like Instagram, Flickr, Picasa, Snapfish, Photo etc.
